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HTC TechWave

Welcome to HTC TechWave your go-to podcast for exploring the future of technology. Join us as our industry experts discuss innovative solutions, emerging trends, and the tech transformations shaping businesses and industries across the globe.

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Today’s e-commerce isn’t just about finding products—it’s about knowing your customers in real time. In this episode of HTC Tech Wave, Adnan Saulat (HTC Global Services & HTC Next) and Thomas Buffery (Crownpeak) explore how AI-powered product discovery platforms are redefining digital retail.

From intelligent ranking and affinity scoring to curated merchandising and visual recommendations, AI is powering everything—from search and navigation to personalization and performance. Learn how modern platforms blend rule-based control with AI automation, adapt to local stock dynamics, and optimize for loyalty and return reduction.

Throw GenAI into the mix, and you unlock conversational search, product-query embeddings, and smarter segmentation—even empowering store associates with on-demand insights.

And here’s the advantage: HTC brings the implementation expertise to activate this AI journey—seamlessly, scalably, and swiftly.

Tune in now. Discover how HTC and Crownpeak are shaping the future of product discovery—together.

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    Episode 7 - From Search To Product Discovery How AI Is Transforming ECommerce

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    Episode 6 - Seeking Deeper Customer Connect - Part 2

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    Episode 5 - Seeking Deeper Customer Connect - Part 1

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    Episode 4 - AI Impact on Customer Experience - Part 2

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    Episode 3 - AI Impact on Customer Experience - Part 1

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    Episode 2 - How AI copilots enhance human productivity

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    Episode 1 - How enterprises can strategically prepare for AI integration

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